Website Redesign | Creative Direction | Marketing Consulting
Growing In The Garden is a popular Arizona gardening blog, the client brought me on to help bring structure, strategy, and thoughtfulness to the business. With my background in design and marketing, I led a full website redesign to improve SEO, usability, and visual appeal.
We also worked together to create a line of useful, beautifully designed planting guides specific to Arizona gardeners.
I jumped in wherever needed, from product creation to content planning and launching campaigns.
What started as a design role grew into a true partnership that helped her grow the business.
Website Redesign
I custom designed the website using Figma and worked with the Website Factory to build the site inside WordPress.
Garden Planner & Journal
Planting Guides
Campaigns
Several campaigns were created for various promotionals and a wide variety of mediums were involved; including print fliers, social platforms, and email newsletters. I handled strategy, creation, and scheduling.
“Anneke is detail-oriented and has a great eye for design. She’s easy to work with, communicates clearly, brings creativity, structure, and follow-through to projects. She helped bring my planner and guides to life, turning them into beautiful, functional, and profitable products. Anneke brought a needed perspective that encouraged me throughout the whole process.”
Read Case Study
Growing In The Garden Case Study
Product Design | Creative Direction | Marketing Consulting
The client was juggling numerous responsibilities, including producing content, managing her community, and keeping the business operational. She was at a point where she needed support from someone who could step in with experience across marketing, design, and product strategy.
Read MoreReach out below.
Copyright © 2025 Cascade Sonoran LLC